All natural, plant-based, vegan grooming products for dogs

love your dog's scent

We make life easier with simple, wholesome solutions to pet odor using the best plant based ingredients + therapeutic essential oils.

❃ cuddling with your dog reduces stress and anxiety for you and your dog

❃ all-natural; no artificial colors, fragrances or preservatives

❃ moisturizes skin + conditions fur

❃ removes odor + long-lasting pleasant scent

❃ hand crafted with vegan + earth-friendly ingredients + cruelty free

❃ made in the U.S.A. - woman owned

"I wanted to let you know that we love the soap! We gave Chevy Doodle a bath today and she smells wonderful! I also love how the soap was easily rinsed from her fur. Doodle has very thick fur and historically, getting all the soap off of her was time consuming and made bath time back breaking; this time the rinsing was so easy!"

- Nichole + Chevy

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Zeus + Blu Signature Scents

pawsitively perfect - an uplifting minty, herbaceous scent that will keep you, your pup + guests in the holiday spirit!

itch you can't scratch - a delightful woodsy, pine scent that heals even the driest, cracked skin.

oh so cuddly - our gentlest formula, safe for puppies and very old dogs with a very light soft fragrance reminiscent of a rose garden that repels mosquitoes, ticks and fleas.

just chilling - a combination of essential oils that calm anxious or nervous dogs with a warm, earthy scent and a hint of spice (one of our best sellers)!

stop bugging me - a highly effective tick, flea + mosquito repellent using the power of geraniums.

CUSTOM SCENTS if you would like your dog to have their own unique scent we have curated a list of the best essential oils for dogs for you to choose from.

* If you or your dog have allergies to any of our ingredients please make a note in the cart text box and we will create a formula especially for you!!

what our customers say

"My husband got home and asked what smelled so good...I said "it's the dog!!" - Jamie J

"Best soap ever! Makes bath time so easy! And my dog smelled good for over 3 weeks! !!!!!!!" - Deborah F.

"I dropped my dog off at the groomers with "Itch You Can't Scratch". My groomer could not stop talking about how great Zeus and Blu smells!" - Alicia + Majesty

"We love the soap, Gracie smells delicious for a week!" :) - Kathi R. + Gracie

"My dog had severe itchy, dry skin with scabs. I've been using Itch You Can't Scratch and his skin has completely cleared up! Thankful!!" - Tana N., Max, Charlie + Buddy

signature scents